Trademark Registration in Vietnam

Overview

Trademark registration in Vietnam is a critical step for businesses seeking to protect their brand identity, logo, and commercial reputation. Vietnam applies a first-to-file system, meaning trademark rights are granted to the party that files first. This makes early and accurate registration essential for both local and foreign companies entering the Vietnamese market.

Business Hub Asia’s trademark registration service provides structured guidance, clear documentation support, and coordination with local IP professionals. The service is designed to reduce legal risks, avoid conflicts with existing marks, and ensure alignment with Vietnam’s intellectual property regulations.

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Key Features

Trademark Review & Risk Analysis

Assessment of a mark's registrability under Vietnamese Intellectual Property (IP) law. Conducting a pre-filing trademark search to pinpoint any potential conflicts.

Trademark Application Filing

Structured submission aligned with regulatory requirements.

Process Monitoring

Ongoing status tracking and procedural follow-up.

Post-Registration Advisory

Guidance on renewal, use, and enforcement strategy.

Minimum Requirements

Declaration for licensing

According to the form of State Agencies

Samples of trademarks attached

If trading on stock market, minimum 10 billion VND

Proof of payment of fees and charges to State Agencies

Application fee: 150,000 VND
Application publication fee: 120,000 VND
Searching fee for content examination: 180,000 VND/group of products and services
Searching fee for the 7th+ product or service: 30,000 VND/product or service

Power of Attorney

In case of applying through a representative

Documents certifying the permission to use special signs

In case the trademark required to protect contains symbols, flags, badges of domestic and international agencies or organizations, etc.

Documents proving the right to register

In case such right is acquired by the applicant from another party

Documents evidencing the priority

If the application has the requirement for priority right

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Process and Timeline

1

Initial Consultation

Review of brand objectives and protection scope.

2

Trademark Search

Preliminary assessment of existing registered marks.

3

Application Preparation

Classification and documentation alignment.

4

Trademark Filing

Submission of Trademark Application in Vietnam.

5

Monitoring & Follow-Up

Handling of procedural updates and registration outcomes.

Important Consideration

  • Registration covers specific classes of goods and services only.
  • Similar or identical marks may result in objections or refusal.
  • Trademark protection is territorial and does not extend automatically to other countries.
  • Timely renewal is required to maintain the protection’s validity.

Frequently Asked Questions

Why is trademark registration important in Vietnam?

Trademark registration in Vietnam is a crucial legal process that grants the owner exclusive rights to use and protect a brand within Vietnam’s jurisdiction. This registration serves as concrete evidence of ownership, providing the legal basis to prevent unauthorized third parties from using an identical or confusingly similar mark for the same or related goods and services within the country.

Can foreign companies apply for trademark registration in Vietnam?

Yes. Foreign entities may register trademarks through authorized representatives.

What can be registered as a trademark?

Word marks, logo trademarks, symbols, and certain combinations, subject to eligibility rules.

What happens if a similar trademark already exists?

The application may face opposition or refusal based on a similarity assessment.

Can trademarks be transferred or licensed in Vietnam?

Yes. Registered trademarks can be assigned or licensed under Vietnamese law.

Ready to Secure Your Brand in Vietnam?

Navigate the National Office of Intellectual Property (NOIP) smoothly and establish your exclusive brand rights in the Vietnamese market.

Disclaimer

The content provided on this website is published by PT. Bisnis Hub Asia (we“, or “us“) for general informational purposes only. While every effort is made to ensure the accuracy and timeliness of the information presented, we make no representations or warranties, express or implied, as to the completeness, accuracy, reliability, suitability, or availability of any content, products, or services described on this website. Any reliance placed on such information is strictly at the user’s own risk.

We are a private, independent entity and are not affiliated with, authorized by, or acting on behalf of the Government of the Republic of Indonesia, its ministries, agencies, or any officially appointed representatives. This website does not provide, offer, or promote any official government documents or services, including but not limited to:

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Any references to such services are provided solely for general informational purposes and should not be construed as an offer or facilitation of official services.

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For further information or questions regarding this Disclaimer, please contact us via the channels provided on our Contact page.

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Disclaimer

The content provided on this website is published by PT. Bisnis Hub Asia (we“, or “us“) for general informational purposes only. While every effort is made to ensure the accuracy and timeliness of the information presented, we make no representations or warranties, express or implied, as to the completeness, accuracy, reliability, suitability, or availability of any content, products, or services described on this website. Any reliance placed on such information is strictly at the user’s own risk.

We are a private, independent entity and are not affiliated with, authorized by, or acting on behalf of the Government of the Republic of Indonesia, its ministries, agencies, or any officially appointed representatives. This website does not provide, offer, or promote any official government documents or services, including but not limited to:

  • Business identification numbers (Nomor Induk Berusaha – NIB);

  • Tax refunds or rebates;

  • Visas or electronic travel authorizations (e-Visa, e-VoA);

  • Passports or other immigration-related documents.

Any references to such services are provided solely for general informational purposes and should not be construed as an offer or facilitation of official services.

We are committed to ensuring the protection of your personal data in accordance with Law No. 27 of 2022 on Personal Data Protection. Any personal information collected through this website will be processed for the purposes clearly stated in our [Privacy Statement]. We do not sell or misuse personal data under any circumstances.

By accessing and using this website, you acknowledge and agree to the terms set out in this Disclaimer. You further agree to use this website and the information provided responsibly and in compliance with applicable laws and regulations.

For further information or questions regarding this Disclaimer, please contact us via the channels provided on our Contact page.

Meet the Expert

Meet the Expert

Ing. Michal Wasserbauer, Ph.D., CPA (Australia)

Senior Advisor at Business Hub Asia

Michal is a seasoned entrepreneur and Certified Practising Accountant (CPA Australia) with over 15 years of experience building and scaling companies in Southeast Asia. He is the founder and former CEO of Cekindo (acquired by InCorp Group). As Senior Advisor at Business Hub Asia, he guides international companies on market entry, corporate structuring, and regulatory advisory in Indonesia, Vietnam, and the Philippines.

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